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Sample data in score mode. Rating (score) data does not need any conversion. Data collected in the survey conducted by W. Nowak in 2000.
data(chocolate) cpref cprefm cprof clevn csimp
cpref
Vector of preferences (length 1392).
cprefm
Matrix of preferences (87 respondents and 16 profiles).
cprof
Matrix of profiles (5 attributes and 16 profiles).
clevn
Character vector of names for the attributes' levels.
csimp
Matrix of simulation profiles.
# NOT RUN { library(conjoint) data(chocolate) print(cprefm) print(cprof) print(clevn) print(csimp) # }
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