customer_retention

<p>A dataset containing customer retention.</p>

datasets

Project Customer Retention based on Beta Geometric, Beta Discrete Weibull and Latent Class
Discrete Weibull Models.This package is based on Fader and Hardie (2007)
<doi:10.1002/dir.20074> and Fader and Hardie et al. (2018) <doi:10.1016/j.intmar.2018.01.002>.

Srihari Jaganathan

foretell

Projecting Customer Retention Based on Fader and Hardie
Probability Models

customer_retention function

<p>A data frame 13 observations and 3 variables.</p>

customer_retention: Observed % Customers Surviving at Least 0-12 Years

Description

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References