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mlogit (version 1.1-1)

Catsup: Choice of Brand for Catsup

Description

a sample of 2798 individuals

Arguments

Format

A dataframe containing :

  • id: individuals identifiers,

  • choice: one of heinz41, heinz32, heinz28, hunts32,

  • disp.z: is there a display for brand z ?

  • feat.z: is there a newspaper feature advertisement for brand z?

  • price.z: price of brand z.

References

DIPA:NAUF:CHIN:94mlogit