Aarhus University's primary identity colour is
AU blue
, defined as Pantone 287 EC, CMYK 100 80 0 15, RGB 0 61 115, or HEX "#003d73".
There are also a number of bright secondary colours
which ensure greater variation in the daily work with the design line.
The creative scope is further widened by the possibility of mixing
AU blue
and the secondary colours with 75% black for darker,
more discreet and classic colour tints.
aarhus
uses the HEX color definitions.